Fans That Became
Rockstars
Fans That Became
Rockstars
See it yourself
See it yourself
Real music, real smiles, and surreal brand moments
Real music, real smiles, and surreal brand moments
Gen - AI Experience
Gen - AI Experience
We check every detail
Click your style
. . . .
See result
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Click yourself
We check every detail
Click your style
. . . .
See result
Share & Save
Click yourself
Similar Projects
1.
WHAT
Gen AI Photo-Op experience
2.
THOUGHT
Immerse and add value
3.
HOW
Personalised Album Cover
4.
WHY
User Engagement
5.
USER EXPERIENCE
Frictionless and memorable
6.
ACHIEVEMENT
Organic and UGC promotions
1.
WHAT
Gen AI Photo-Op experience
3.
HOW
Personalised
Album Cover
5.
USER EXPERIENCE
Frictionless and memorable
2.
THOUGHT
Immerse and
add value
4.
WHY
User Engagement
6.
ACHIEVEMENT
Organic and UGC promotions
In three different styles
In three different categories
Rock Music
Country Music
DJ Music
Rock Music
Country Music
DJ Music
At The Salt Shed, we built an AI photo kiosk that turned festival selfies into album art tied to Southwest’s long history with music. Guests entered their email, chose a style like rock, country, or DJ, snapped a selfie, and generative AI produced a high-quality, personalized album cover in seconds. They could print it on the spot or scan a QR code to save and share it from their phone. Simple flow, fast payoff, and a branded keepsake that stood out in a crowded festival.
At The Salt Shed, we built an AI photo kiosk that turned festival selfies into album art tied to Southwest’s long history with music. Guests entered their email, chose a style like rock, country, or DJ, snapped a selfie, and generative AI produced a high-quality, personalized album cover in seconds. They could print it on the spot or scan a QR code to save and share it from their phone. Simple flow, fast payoff, and a branded keepsake that stood out in a crowded festival.
The Experience
The Experience
The Opportunity
The Opportunity
Southwest Airlines has long been intertwined with music, supporting artists and bringing live performances to unexpected places. For its partnership with The Salt Shed, the brand wanted an activation that celebrated that musical legacy while giving festivalgoers an experience that lingers. The challenge was that most festival activations feel like background noise, quick, flashy, and forgettable. That’s where we saw an opportunity to create a deeply personal experience that let people step into the music itself, something truly unique to them.
Southwest Airlines has long been intertwined with music, supporting artists and bringing live performances to unexpected places. For its partnership with The Salt Shed, the brand wanted an activation that celebrated that musical legacy while giving festivalgoers an experience that lingers. The challenge was that most festival activations feel like background noise, quick, flashy, and forgettable. That’s where we saw an opportunity to create a deeply personal experience that let people step into the music itself, something truly unique to them.
We set it up for you
We set it up for you
Bringing Southwest’s Love of Music to Life: Gen AI Photo-Op
Bringing Southwest’s Love of Music to Life: Gen AI Photo-Op
Southwest Airlines & The Salt Shed
Client
USA
Location
Gen AI Photo Ops
Set-up
